BEST INFLUENCER MARKETING AGENCIES IN 2022 - TOP INFLUENCER MARKETING AGENCY
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BEST INFLUENCER MARKETING AGENCIES IN 2022

influencer marketing agencies

BEST INFLUENCER MARKETING AGENCIES IN 2022

Influencer marketing agencies are setting the standard for high-impact, performance-driven influencer marketing programs as social media becomes a more significant component of the marketing mix. Influencer marketing enables a wide range of different brands to advertise their goods and services in a way that comes across as natural and genuine and drives results. It is a type of social media promotion that involves product placement and endorsements from influencers or persons and organizations that are seen to be experts in their industry or to have significant social impact. Influencers are described as people who can influence other people’s purchasing decisions and other measurable behaviors by posting original content—often sponsored content—to social media sites like Instagram, YouTube, Snapchat, or other digital platforms.

Influencer marketing agencies act as an intermediary in the influencer marketing journey. Many influencer marketing agencies provide full service, which means they support clients at every stage of the process, including finding influencers, getting in touch with them, choosing the best ones, and conducting campaigns with them. This also included helping with content production, monitoring and reporting on a campaign’s effectiveness, and much more.

All influencer marketing agencies have the task of finding the best, most natural, and efficient matches between a business and an influencer. They should also be able to come up with original concepts and campaign formats that benefit both sides most advantageously and harmoniously. Beyond designing the proper influencer marketing campaigns to target the appropriate demographics, influencer marketing agencies also have to be able to analyze the data and draw conclusions from it to produce comprehensive, useful reports that can be used to continuously fine-tune and advance future efforts.

Here at Top Influencer Marketing Agency, we’ve created a list of the top influencer marketing agencies for 2022, complete with information on their primary services, clients, media mentions, and other factors.

Below is the selected list of the influencer marketing agencies in 2022:

Instagram influencer agencies
ABOUT

Top Influencer Marketing Agency is one of the top-rated influencer marketing agencies in 2022. They work with many influencers to enhance a brand’s media coverage, branding, popularity, social media presence, number of social media followers, online traffic, sales, and revenue. Their clients include some of the top brands and Fortune 500 companies, such as Cluse, Taj Hotels, Mandarin Oriental, Nicole Hiller, Hard Rock Cafe, and many more. They have a network of over 1M leading social media influencers of all shapes and sizes, and in many different industries. They provide a variety of services, including Influencer sponsored posts, influencer gifting, influencer events & trips, product launches, content production & product photography, blog posts, and much more.

SPECIALIZES IN
  • Media Buying
  • Influencer Marketing
  • Sponsored Influencer Content
  • Product Photography
  • Influencer Gifting
  • Influencer Events & Trips
  • Influencer Product Launches
  • Influencer Brand Ambassadors
CLIENTS
  • Johnson & Johnson
  • Netflix
  • Olay
  • Uber
  • HTC
  • Huawei
  • Nestle
  • Bvlgari
  • Net-a-porter
  • Kimpton Hotels
  • Mandarin Oriental
MEDIA MENTIONS

Forbes, Nasdaq, CNN, Bloomberg, Wired, Time Magazine, Business Insider, Financial Times, Marie Claire, Cosmopolitan, In Style, USA Today, Huff Post, Washington Post, Beauty Independent, and many others.

influencer marketing agencies
ABOUT

One of the top influencer marketing agencies, White Vox is an award-winning business with a staff of experts that have a deep grasp of the ecology of search engines. They specialize in both paid advertising (pay per click) and natural Search Engine Optimization because they are Google Certified Partners for Adwords and Analytics (SEO). Their design team is aware that designs are an essential component of the digital strategy and must achieve the marketing objectives of the client. They are now among India’s top digital marketing firms as a result of this.

SPECIALIZES IN
  • Content Creation
  • Content Distribution
  • Digital Design
  • Digital PR
  • Influencer Marketing
  • Paid Content Amplification
  • SEO
  • Social Media
  • Video Creation
CLIENTS
  • Myntra
  • Tata Capital
  • Adani
  • Discovery Channel
  • Jaguar
  • XOLO
  • Philips
  • Hitachi
  • Asus
MEDIA MENTIONS

Not Available.

influencer marketing agencies
ABOUT

One of the top influencer marketing agencies, The Media Lab works tirelessly to provide distinctive results for businesses and cultivate an unmatched relationship with clients. The agency is digitally accredited. Its primary goal is on creating compelling brand narratives that will outperform the competition and lead to a better, longer-lasting relationship between the firm and its customers. They continuously work around the clock with ever-evolving marketing strategies and have an in-depth understanding of the brand’s internal and external character.

SPECIALIZES IN
  • Influencer Marketing
  • Social Media Marketing
  • Web Design Dubai
  • Landing Page Design & Development Dubai
  • SEO Management Dubai
  • Website Maintenance Services
  • SMS Marketing
CLIENTS
  • Air Arabia
  • Mena Water
  • Occidental
  • Safeer Mall
  • Swiss Arabian
  • Eter Story
  • Sapil
  • Canon
MEDIA MENTIONS

Entrepreneur, Yahoo Finance, MSN, Yahoo News, The National. The Campaign, The Conversation, and many others.

influencer marketing agencies
ABOUT

Any Tag is one of the leading influencer marketing agencies that offer marketers, agencies, and influencer networks a strong, end-to-end platform for finding, launching, managing, tracking, and attributing influencer marketing activities that generate recurring value. They provide easy, effective, and efficient influencer marketing. With the help of Any Tag, forward-thinking marketers and agencies can conduct influencer marketing programs that are data-driven, scalable, and successful and that provide tangible results.

SPECIALIZES IN
  • Influencer Strategy Design
  • Social Media Management
  • Social Media Analytics Tool
  • Creative and Video Production
  • Digital Advertising
  • Marketplace Campaign
CLIENTS
  • Canon
  • Kose
  • TikTok
  • Grab
  • JCB
  • Traveloka
  • Panasonic
  • Glico
  • Honda
MEDIA MENTIONS

Not Available.

influencer marketing agencies
ABOUT

DIA is one of the leading influencer marketing agencies whose team consists of marketing and advertising experts that recognize that the most precious asset is attention. They work hard on helping brands to be recognized on the market, heard and seen, and connected with their target audience. They also help brands to resonate their products with their followers and fans and their lives.

SPECIALIZES IN
  • Influencer Marketing
  • Studios
  • Social Media
  • E-Sport
CLIENTS
  • Sony
  • Cartier
  • Dior
  • De Beers
  • Max Factor
  • NA-KD
MEDIA MENTIONS

Not Available.

influencer marketing agencies
ABOUT

A performance-driven marketing service called ShopHer Media links businesses with millions of specifically targeted consumers. ShopHer Media, one of the top influencer marketing agencies, links brands with top-rated influencers and provides them with access to the highest-quality online consumers in order to achieve outstanding quality. Their influencers may express their creativity while representing the company with custom content. Utilizing their social influencers on various social media and blog platforms, this quantifiable distribution methodology creates buzz and exposure around the brand’s corporate statement.

SPECIALIZES IN
  • Influencer Marketing Agency
  • Digital Performance Marketing
  • eCommerce Affiliate Marketing
  • Shopper Marketing
CLIENTS
  • Act Kids
  • Disney Cruise Line
  • Aleve
  • Enfamil
  • Fisher Price
  • Hershey
  • Pepsi
  • Pampers
MEDIA MENTIONS

Not Available.

influencer marketing agencies
ABOUT

One of the leading influencer marketing agencies, Top Rank Marketing primarily serves B2B firms while also providing services to B2C enterprises. Both funded start-ups and Fortune 50 corporations are catered to by them. Their marketing plan is based on what they call the Optimize 360 Model, or Attract, Engage, and Convert. They believe that the foundation of a successful brand and influencer relationship is high-quality content. They have a vast network of leading influencers and create performance-driven influencer campaigns.

SPECIALIZES IN
  • Content Marketing & Production
  • Search Engine Optimization (SEO)
  • Social Media Marketing
  • Influencer Marketing Campaigns
  • Digital Advertising
  • Website Analytics
  • Conversion Optimization
CLIENTS
  • 3M
  • Oracle
  • GE Digital
  • Dell
  • LinkedIn
  • SAP
MEDIA MENTIONS

Forbes, Advertising Age, The Economist, The NY Times, Wall Street Journal, and many others.

influencer marketing agencies
ABOUT

One of the leading influencer marketing agencies, Shade Agency supports artists of color in increasing their digital impact while supporting businesses in staying relevant to a range of audiences. SHADE represents more than 1,000 black and brown creators, including chefs, authors, actors, and comedians. Utilizing research and analysis, they create the best content strategy to accomplish the goals and KPIs of the business. They work with their producers to provide high-quality, authentic, and pertinent material based on audience data. They then use paid digital adverts and their digital channel partners to market the brand’s content.

SPECIALIZES IN
  • Influencer Strategy & Campaigns
  • Talent & Model Casting
  • Content Production & Management
  • Content Distribution
  • Search Engine Optimization (SEO)
  • Social Media
CLIENTS
  • Mc Cafe
  • Tidal
  • Bevel
  • Marriott
  • CVS Pharmacy
  • Square
  • Sally Beauty
MEDIA MENTIONS

Huff Post, Glossy, Ad Week, Black Enterprise, and many other media outlets.

influencer marketing agencies
ABOUT

Connecting businesses of all sizes and sectors with global influencers and content producers is the main goal of Audiencly, one of the top influencer marketing agencies. Additionally, they provide complete management for influencers and assist businesses in creating effective and long-lasting marketing solution plans. Starting with adherence to some set criteria that assist establish the brand’s KPIs and audience, their skilled staff will lead firms through the influencer marketing process. Audiencly assists businesses in selecting the most lucrative social media channels to promote their goods and services.

SPECIALIZES IN
  • Influencer Marketing Solution
  • Influencer Campaigns
  • Social Media Marketing Management
  • Paid Media & Paid Social
  • Content Management
  • Content Production
  • Search Engine Optimization
CLIENTS
  • Butterfinger
  • Salted
  • JustFab
  • Reese’s
  • Beats by Dr. Dre
  • Raycon
  • Philips
  • NVidia
MEDIA MENTIONS

Not Available.

influencer marketing agencies
ABOUT

Engage Hub, one of the leading influencer marketing agencies, describes itself as a socially driven influencer marketing company that aids brands in selling their products to the “new” generation. They give businesses a range of marketing options to connect with busy target clients. Paid advertising, social media management, creative & production, influencer marketing, and social commerce are all things they can assist with. They describe themselves as product-driven creatives who collaborate with the business to advance influencer, social, and business marketing.

SPECIALIZES IN
  • Content Production & Management
  • Media Planning & Buying
  • Branding & Brand Building
  • Public Relations & Crisis Management
  • Social Media Marketing
  • Search Engine Optimization
CLIENTS
  • Sainsbury’s
  • TIM
  • KBC
  • Experian
  • Medallia
  • Bank of Ireland
  • Three IE
MEDIA MENTIONS

Not available.

influencer marketing agencies
ABOUT

As its name suggests, The Motherhood is an all-female company that leverages the online influence of women. It began in 2006 with the idea that a sizable online network of women might have a big impact.   One of the top influencer marketing agencies, The Motherhood, has worked to connect well-known companies with female customers ever since that initial campaign. They are quite clear that they are not interested in automated influencer marketing, and have a team of marketing experts who value the significance of influencing efforts.

SPECIALIZES IN
  • Influencer Identification
  • Influencer Vetting
  • Content Creation
  • Content Amplification
  • Robust Campaign Measurement
  • Analysis
  • Reporting
  • Risk Mitigation
  • Custom Compliance Protocols
CLIENTS
  • River Mountain
  • Amazon
  • Lilly
  • Mendocino
  • Molly of Denali
  • Iron Hill
  • Walmart
  • Kimberly Clark Brand
MEDIA MENTIONS

PR News, Business Times, and many others.

influencer marketing agencies
ABOUT

Creed Media, one of the best influencer marketing agencies, knows the language of Generation Z and speaks it very well. The Swedish team rapidly identified a hole in the traditional marketing mix that was worth filling because of their unorthodox approach to digital media and years of professional expertise in building online communities. Eliot Robinson, Timothy Collins, and Hugo LePrince, together with other original members, created the thriving business. They were able to quickly develop innovative methods for music artists, influencers, and content creators because of their combined networks and zeal. They work with clients of different sizes and shapes.

SPECIALIZES IN
  • Performance Marketing
  • Audience Insights & Targeting
  • Cultural Trend Analysis
  • Concept Development
  • Influencer Marketing Campaigns
  • Content Production & SEO
  • Social Media Advertising
CLIENTS

Not Available.

MEDIA MENTIONS

Not Available.

influencer marketing agencies
ABOUT

Denis Hiller served as a co-founder of AnchorFree, one of the leading influencer marketing agencies.  He has prior expertise as an angel investor and is trilingual in Spanish, English, and Russian language. Before starting the Hiller Agency, Denis was a founder partner of AnchorFree. He also co-founded Uloop, and he has spoken at a number of conferences on his perspectives on the IT industry. Leading this industry and shaping how marketing will change in the future is The Hiller Agency.

SPECIALIZES IN
  • Influencer Marketing Campaigns
  • Public Relations & Crisis Management
  • Brand Building & Branding
  • Content Production
  • SEO
  • Content Strategy
CLIENTS
  • Clout Brand
  • Jetstream
  • Flamingo Fashion Shop
  • Can You Solve Me
MEDIA MENTIONS

Not Available.

top influencer marketing agencies
ABOUT

One of the best influencer marketing agencies, Markerly is committed to helping companies forge closer relationships with their customers by making today’s social networks more entertaining and less deceiving. Its work focuses on creating substantial, long-lasting effects on marketing initiatives by developing communities, offering novel viewpoints, and providing for its members. They believe that virtually any campaign can be improved with long-lasting societal benefits, usually at little to no cost.

SPECIALIZES IN
  • Influencer Marketing Solutions
  • Social Media Advertising
  • Search Engine Optimization
  • Paid Search Marketing
  • Design & Development
  • Analytics
  • Reporting
CLIENTS
  • Camelbak
  • Cedar Fair
  • Healthy Texas
  • Tea
  • Meow Mix
  • Hairfinity
  • Mielle
MEDIA MENTIONS

Buzz Feed News, USA Today, Cheddar, CNN, Business Insider, and many other media outlets.

influencer marketing agencies
ABOUT

One of the greatest influencer marketing agencies that emphasize influencer marketing the most is INF Influencer Agency, a leading Canadian digital marketing company. They work along with The Feldman Agency, an entertainment organization with more than 40 years of expertise in the North music management sector. Top internet personas in the industries of travel, parenting, wellness, sports, home, and fashion are managed by INF. INF represents the top social media influencers around the globe in addition to supporting brands and agencies with recruiting and managing talent for worldwide influencer programs.

SPECIALIZES IN
  • Influencer Marketing Campaigns & Solutions
  • Brand & Influencer Outreach
  • Campaign Management
  • Brand Development
  • Reporting & Analytics
  • Content Production
  • SEO
CLIENTS
  • MAC Cosmetics
  • Hourglass
  • Revolve
  • Sephora
  • Smashbox
  • Benefit
  • Kiehl’s
  • Yves Saint Laurent
MEDIA MENTIONS

Not Available.

Top Influencer Marketing Agencies – Frequently Asked Questions:

What services do influencer marketing agencies offer?

Influencer marketing agencies collaborate with brands and influencers to develop successful influencer campaigns. These organizations offer specific services, such as discovering and screening influencers, or full-service assistance throughout the influencer journey, from conception to execution. Finding the most effective social media channels for online advertising, producing SEO-improved, highly interactive website content, getting in touch with partners and clients, building community trust, monitoring the brand’s competitors in the market, and other high-impact services are just a few of the solutions that influencer marketing agencies provide.

Brands present influencer marketing agencies with a brief requesting a campaign that uses influencers to increase conversions, traffic, downloads, and/or exposure. When appointed, the agency would:

  • Create the campaign timetable
  • Develop creative content strategies
  • Discover crucial information about the brand, its rivals, its industry, and its target market
  • Locate and choose the most appropriate influencers for the brand and campaign
  • Reach out to influencers, brief and hire them
  • Manage the influencers and collaborate with them to create the content
  • Report the campaign’s success indicators and more.

The most important KPIs are also monitored by influencer marketing agencies to assess and evaluate the campaign’s overall effectiveness. Some influencer marketing agencies serve as agents for influencers and support them in their search for business partnerships.

Working with an influencer marketing agency is a good idea for businesses and influencers’ marketing campaigns for many reasons, including:

  • To better understand the target market and produce specialized ads
  • Make use of their thorough understanding and expertise in influencer marketing
  • Utilize their vast network of trustworthy people to find the ideal influencers for their company
  • Negotiate advantageous influencer contracts with each other
  • Avoid working with fake influencers, and when they do, properly investigate them
  • And most importantly, to ensure that their influencer activities are effective and successful
How do influencer marketing agencies develop their strategies?

Brands collaborate with social media influencers and influencer marketing agencies to promote their goods and services and accomplish many important marketing objectives. These goals may include boosted traffic, enhanced engagement, improved sales, and more.

The following are just some of the greatest ways influencer marketing agencies create influencer marketing strategies:

  • Choosing their objectives

The main objectives for brands employing influencer marketing are to reach new target audiences, increase traffic, drive sales, develop trust with the target audience, and similar objectives.

  • Recognizing who they are attempting to influence

Influencer marketing agencies must talk to the appropriate audiences using the appropriate tools and influencers to implement an effective influencer marketing plan.

  • Knowing the regulations

Influencer marketing agencies need to be aware of the restrictions before getting started with their influencer marketing strategies. These regulations are issued by the Federal Trade Commission in the USA.

  • Taking into account the three Rs of influence

Relevance, reach, and resonance is the three pillars of influence that influencer marketing agencies adhere to and maintain.

  • Assembling a small list of influential people

The most important factor for influencer marketing agencies to consider when deciding with whom to collaborate is trust. Their target audience must respect and trust the ideas of the influencers they collaborate with, and their methods must be designed to assist brands in winning over the confidence of their target audience.

  • Carrying out focused research

Influencer marketing agencies frequently maintain tabs on and monitor their potential new influencers’ social media activity and content. To keep fans interested, enthused, and engaged, they search for a ton of natural, unpaid material.

  • Reaching out individually and personally 

Influencer marketing agencies begin their connection with a new potential partner gently by naturally retweeting and commenting on content.

What is the price of influencer marketing?

Influencers in the industry nowadays include both well-known superstars and regular people. Because of this, influencer marketing costs between $1,000 and $1,000,000 for every post. The cost of influencer marketing depends on a variety of elements, such as the number of followers and postings on various social media sites. The typical cost information for a few of the influential platforms listed below is as follows:

  • Facebook ($25 for every 1,000 fans)

With more than 1 billion users who log on every day, Facebook gives brands and influencers access to consumers like never before. Because of this, influencers on the site charge, on average, $25 for each post and every thousand followers.

  • Instagram ($10 for every 1,000 fans)

Instagram is a go-to place for influencers with more than 1 billion users, 80% of whom follow a business. With an average cost of $10 per post for every 1000 followers, it’s also a reasonably priced medium for influencer marketing.

  • Twitter ($2 for every 1,000 fans)

Twitter has a lower user base than Facebook and Instagram, with 330 million users. To reach their target audience, businesses continue to use the platform, and they do it at a low cost. Twitter has the most affordable influencer marketing costs, at $2 per post and per 1000 followers.

  • YouTube ($20 for every 1,000 subscribers)

YouTube gives brands access to a completely new group of influencers thanks to its more than 1 billion subscribers. Influencers on YouTube often charge $20 for each video for every 1000 followers. YouTubers with more than a million subscribers tend to steer clear of this pricing range.

  • Snapchat ($10 for every 1,000 followers)

With 188 million users on average every day, Snapchat gives businesses access to a variety of influencers. Influencers on Snapchat often charge $10 per post for every 1000 followers. Influencers with more than a million followers may easily stop selling at that price.

  • Blog ($60 for every 1,000 visitors)

Influencers are recognized for their social media activity, but many also write for their blogs. Influencers may communicate, interact, and engage with your target audience in novel ways by using their blogs. For this service, influencers charge around $60 for each post and every 1000 unique visitors.

How to start a career as a social media influencer?

There are a few specific steps one has to take to start the journey of becoming a (successful) social media influencer. Some of those steps include the following ones:

  • Choosing the appropriate niche

A person must first choose their specialization before embarking on the path to becoming an influencer. They must pick a niche in which they are interested, have some level of expertise, and can regularly produce material.

  • Optimizing social media accounts

After deciding on a specialty, a person must next choose their favorite social media networks and build or optimize their profiles on each.

  • Using a business account

A person has to convert to a business account if they want to become an influencer since it gives them access to many more possibilities. A business account may be created on the majority of social media platforms, including Facebook, Twitter, and Instagram, under the settings tab.

  • Uploading a profile/cover photo and an interesting bio

An influencer’s bio should include all necessary facts about them, including their name, hometown, phone number, and professional specialties. They also need to add a profile picture and a cover photo to their profile, to fully express their brand identity.

  • Recognizing and interacting with the audience

Someone must first identify their target audience before they can start producing material and sharing it on social media. It’s crucial for influencers to relate to their followers, comprehend their requirements, and build strong relationships.

  • Producing and publishing pertinent content

More individuals will be impacted by someone’s views and advice the more they can interact with their audience.

  • Being reliable

Most social media networks’ algorithms reward accounts that post often and more. For Instagram and YouTube, this is especially true.

  • Being amenable to partnerships

A person must disclose their intention to the world as the last stage in their journey to affect others. It is important for an influential person to publicly state that they are open to working with brands and agencies,

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